CAN WE CLAIM UBE AS OUR OWN?
CAN WE CLAIM UBE AS OUR OWN? Whenever Filipinos see ube-flavored products being sold abroad—from ice cream and cakes to lattes and doughnuts—we feel a sense of pride. After all, ube has become one of the most recognizable symbols of Filipino cuisine. But can we honestly claim ube as exclusively our own? The answer is both yes and no. Yes, because the word “ube” is Filipino. It is part of our language, culture, and culinary identity. No, because the plant itself, scientifically known as Dioscorea alata , is not found only in the Philippines. It originated in a broader area of Island Southeast Asia and has been cultivated for centuries in neighboring regions as well. However, this should not stop us from pursuing something even more valuable: international recognition for uniquely Filipino varieties and products derived from ube. Consider how Mexico protects tequila, how France protects champagne, and how India protects Darjeeling tea. These products are not protected merely because of w...